Industry Veteran Adriana Soler Joins SMG Holdings LLC as Director of Marketing

RED BANK, NEW JERSEY – April 2, 2024 – SMG Holdings LLC, the forefront provider of integrated facility management solutions, proudly welcomes Adriana Soler as the Director of Marketing. With a rich background spanning over two decades in transformative marketing, Soler brings a wealth of strategic insight and creative expertise to SMG. In her new capacity, she will helm the orchestration of brand and marketing, creative initiatives, client insights, and global communications.

“Adriana’s appointment marks a pivotal moment for SMG,” remarked Shannon Prato, Chief Executive Officer of SMG Holdings LLC. “Her track record in our space and her experience of building brands aligns seamlessly with our growth trajectory. As we continue to expand our service offerings, Adriana’s proficiency in storytelling and audience engagement will be instrumental in amplifying our value proposition and fostering enduring client relationships.”

Prior to joining SMG, Soler served as the Marketing Director at Professional Retail Services, where she led comprehensive marketing and communication endeavors, contributing to the elevation of the brand’s identity and influence.

Expressing her enthusiasm for her new role, Soler remarked, “I am energized to embark on this journey with SMG. The company’s commitment to innovation and client-centric approach resonates deeply with me. I see tremendous potential for SMG in its evolution, and I am eager to contribute to its continued success.”

Soler will operate from SMG’s Long Island offices, strategically positioning herself to drive impactful marketing initiatives that underscore SMG’s leadership in the industry.

For media inquiries or further information, please contact Adriana Soler at

About SMG Holdings LLC: Since 1996, SMG Holdings, LLC has been an industry-leading provider of integrated facility management solutions, serving clients across various industries throughout North America. With a commitment to innovation, sustainability, and client satisfaction, SMG Holdings LLC offers a comprehensive suite of services, including energy management consultancy (SMG Energy), facilities maintenance (SMG Facilities), fire and life safety (SMG Fire), janitorial (SMG Clean) and now HVAC solutions through its newest division, SMG HVAC. For more information, visit

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